Job Details

Director of Interactive Experiences - Marcom Retail

Sunnyvale, California, United States

Marketing

Summary

Posted: Sep 24, 2025

Weekly Hours: 40

Role Number: 200622398-3956

Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.

The Interactive Experiences - Retail Team is at forefront of Apple's retail experience; dedicated to crafting innovative and seamless digital commerce platforms. This team is a key partner to Apple Retail, shaping the future of how customers interact with Apple's products and services globally.

Description

The Director of Interactive Experiences - Retail leads the overarching program management of design initiatives for global digital commerce platforms for direct touch-points including global online store, applications, and in-store demos and tools. This role champions Apple’s products, services, and key initiatives by overseeing the planning and design of current and future features, while continuously exploring new approaches to streamline processes and deliver exceptional work.

Responsibilities

• Partner closely with leadership and partner teams across Marcom, Apple Retail, Retail Engineering, and other critical stakeholders to ensure strategic alignment and deliver compelling design strategies and interactive platforms.

• Provide oversight to a team of teams, ensuring alignment on vision, proactive thinking, and delivery to the utmost craft Apple expects while valuing efficiency.

• Manage budgets, the intake pipeline, evaluation, and tracking of all initiatives to avoid duplication of effort, encourage collaboration, future-proof development plans, and create space for innovation.

• Contribute a strong strategic, business, and creative point of view to advocate for outstanding work within the Apple community.

• Manage, develop, and empower a team of talented producers to grow and excel in their roles, strengthening partnerships, and managing high-quality work.

Minimum Qualifications

• 15+ years of experience with deep background in interactive strategy, delivery and technology in a communications agency/studio or in-house marketing communications organizations.

• 10+ years with direct people management experience.

• Project management process expertise in leading traditional Interactive site work, mobile app development, platform project management, and delivering strategies to integrate across these platforms.

• Experienced in managing complex digital marketing and e-commerce platforms.

• Track record of quickly mastering new technical areas and applying creative problem-solving skills to deliver innovative solutions.

• History of success navigating matrixed organizations and building trust to effectively influence outcomes.

Preferred Qualifications

• A strong vision for content, experience design, and technology, ensuring that it operates in a modern, safe, and effective way.

• Passionate about innovation and new technology, promoting their application to further improve our creative output.

• Experience with program and product management functions for transactional websites.

• Detail-oriented and hands-on, supporting teams by understanding and guiding the end-to-end interactive process.

• Strong analytical skills, able to understand customer data and convert it into insights and actions.

• Bachelor's degree or equivalent practical experience.

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $263,100 and $420,400, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more about Apple Benefits. (https://www.apple.com/careers/us/benefits.html)

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.

Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program (https://www.apple.com/jobs/pdf/EverifyPosterEnglish.pdf) .

Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.