Job Details

Description

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

How will you make an impact in this role?

The Global Commercial Services (GCS) US Small Business Marketing team is at the forefront of digital innovation and delivers highly engaging experiences to prospective business customers. The team strives to attract and convert new business customers through digital touchpoints in order to drive significant revenue growth for American Express. Through the use of innovative paid media tactics and creative, strategic partnerships with leading digital platforms and agencies, and a best-in-class website, the team delivers more than 50% of net-new spend acquired from small business customers.

The Senior Analyst of Small Business Card Shop will be a core member of the Prospect Marketing Site team and will support the full digital strategy for the Prop Card portfolio on the americanexpress.com Small Business website.

This role will help create the best user experience onsite and drive acquisition goals. As we seek to evolve how we sell our suite of business cards to prospective businesses, personalization-driven experiences and capabilities are increasingly important. We are looking for a savvy digital marketer that can understand data, both qualitative and quantitative, and assist in building a high-impact roadmap for our card shop experience.

Key Responsibilities

• Support the Prospect Marketingstrategy and manage operations for specific initiatives through campaign execution and legal reviews; have a good understanding of how to navigate conversations with legal counterparts and be able to delegate certain execution-related tasks

• Plan/ideate, prioritize and manage site content/design updates and test-and-learn backlogs for business cards product pages; understand the team roadmap and learn how to properly prioritize and optimize tasks

• Partner with cross-functional teams including Product, Digital Analytics, GCO, Compliance and Brand to execute new product pages or site enhancements

• Find innovative ways to support our customers and improve the site experience

• Leverage data analysis, both qualitative and quantitative, to better inform strategic pivots, influencing product owners and test-and-learn backlogs

• Support Site go-to-market strategies for key product launches and refreshes

Minimum Qualifications:

• Minimum 1-3 years professional work experience

• Previous experience within the digital marketing and/or content marketing space preferred

• Strong organizational skills, with great attention to detail and the ability to multi-task

• Results driver with exceptional sense of accountability and ownership

• Self-starter with strong problem-solving skills who can work independently, as well as within a team

• Proven ability to build and foster relationships

• Passion for thinking outside the box, looking externally to find inspiration

• Great attitude and excited to learn

Preferred Qualifications:

• Bachelor’s degree preferred

• Experience in the financial services/B2B space a plus but not required

Qualifications

Salary Range: $55,000.00 to $105,000.00 annually bonus benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

Job: Marketing

Primary Location: US-New York-New York

Schedule Full-time

Req ID: 25012546