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Role Number: 200658216-0670
Summary
As part of the Apple TV promotions & partnerships team, this role will lead the creation and execution of promotional programs and branded products with external partners, and will be responsible for driving strategic campaigns that expand brand reach, enhance consumer engagement, and support business growth.
Description
Develop promotional product strategies and creative concepts tailored to shows and films.
Create comprehensive plans with clear objectives, timelines and milestones.
Collaborate closely with internal Apple TV teams, licensors, brand partners, and external agencies to ensure alignment and effective execution.
Ideate and present creative concepts to potential partners while ensuring excellence from conception to launch.
Collaborate with Apple TV creative teams to maintain consistency across series and film campaign integrations.
Engage with series/film creative teams to align on concepts and promotional strategies.
Lead the creation of high-quality presentation materials and pitch decks for internal and external stakeholders.
Minimum Qualifications
12+ years of experience in licensed merchandising for entertainment properties, including work at studios, licensing agencies, or within relevant consumer brands.
Extensive expertise in licensing entertainment IP and managing the full lifecycle of consumer product initiatives—from strategy to execution.
Proven ability to present to and collaborate with senior-level executives, both internally and externally.
Strong experience in developing pitch materials, including strategic planning, creative concepts and deck building.
Preferred Qualifications
BA/BS in Marketing, Advertising, or Business
Experience reviewing early production content
Skilled in presentation deck design and creative development
Collaborative, outgoing, and thrives in dynamic team environments
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .
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