Job Details

Description

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels.

The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle. Within USCM, the Marketing Analytics & Investment Services team (MA&IS) delivers data-driven decision making, analytics & business planning to drive profitable growth through personalization strategy and optimized investment decisions.

Director of Data Analytics, Customer Inbound Channel Targeting & Analytics * * as part of MA&IS team will be responsible for leading inbound channel (Phone, Chat, American Express Website & Mobile Application) marketing analytics and channel targeting strategies for US Consumer Customer Growth portfolio. This Director will play a lead role in delivering on existing customer marketing and engagement roadmap to accelerate revenue growth through innovative targeting solutions, drive investment efficiency and steer test & learn agenda to elevate customer experience with key focus on American Expresses digital channels , in close partnership with stakeholders across the enterprise.

This role is uniquely positioned to leverage a variety of skills including strategy, campaign design & testing, data-driven insights, forecasting & planning, and partner collaboration. Building and leveraging strong relationships across US Consumer, Marketing, Product Management, Technology, Decision Science, and other teams is essential. The ideal candidate is a results-oriented individual who has demonstrated sound leadership skills, analytical thinking, and the ability to innovate on transformational marketing & targeting approaches.

Key Responsibilities:

• Lead targeting and analytics across customer growth marketing (card and non-card). This includes developing targeting logic and segmentation strategies, channel optimization, campaign design, forecasting, planning & performance tracking.

• Analyzing consumer data and end-to-end campaign processes to inform business strategy and transform customer marketing & personalization journeys across multiple channels and treatments.

• Lead with process governance & control management mindset to streamline existing processes and set the right controls across the targeting ecosystem.

• Develop and foster cross functional relationships with partners across American Express to ensure project prioritization and implementation.

• Work in a dynamic, fast changing environment, with attention to detail, strong communication skills and ability to influence and craft analytical stories for senior audiences.

Qualifications:

• Knowledge of AXP’s data, campaign technologies, marketing, servicing systems and ability to remove technical barriers in the campaign execution processes.

• Experience with AXP owned channels like email, MYCA, phone, etc., is a plus

• Ability to multi-task, operate effectively under changing conditions and prioritize initiatives based on business objectives.

• Strong ability to drive results. Excellent collaborator with ability to effectively lead and drive.

• Strong people leader – proven track record of developing strong talent & building diverse teams.

• 5 years of work experience leading business strategies leveraging analytics/data science. MBA or equivalent degree in economics, statistics, finance, mathematics, etc. preferred.

Qualifications

Salary Range: $150,000.00 to $225,000.00 annually bonus equity (if applicable) benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

Depending on factors such as business unit requirements, the nature of the position, cost and applicable laws, American Express may provide visa sponsorship for certain positions.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

US Job Seekers - Click to view the “ Know Your Rights ” poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: https://www.eeoc.gov/poster

Job: Data Mgmt and Analytics

Primary Location: US-New York-New York

Schedule Full-time

Req ID: 25007501