Job Details

Artist Bookings and Promotions Lead

Culver City, California, United States

Marketing

Summary

Posted: Oct 09, 2025

Role Number: 200625274-0670

Apple Music is seeking an Artist Bookings and Promotions Lead to join the Artist Services & Talent Relations organization in Los Angeles. This role will support our Artist Relations team in a day-to-day capacity and work across the radio and editorial teams to execute the artist bookings within our studios and radio ecosystem and strategize the promotional use of the content.

Description

The Artist Bookings and Promotions role will manage the day to day work encompassing artist booking opportunities across several content initiatives including radio, social content, live events, and more. The role will work alongside our Artist Relations team based in Los Angeles and is responsible for the end to end execution of promotional opportunities for artists as well as their in person experience. We are looking for someone with strong industry relationships, artist experience, strategic thinking, and the ability to navigate complex projects and cross-functional collaboration.

Responsibilities

• Execute a global strategy for celebrity and artist bookings across multiple content initiatives

• Support the day to day studio operations by coordinating bookings across radio shows, video content, in studio performances through collaboration with artist relations, editorial and music business partnership teams

• Work directly with internal stakeholders at Apple including the global Artist Relations team and Music Business Partnerships to organize, communicate, catalog and execute all interview & guest asks across radio and other content types

• Build campaign strategies across artist campaigns

• Execute and manage the artist journey and experience in the physical studio spaces

• Work physically onsite at radio studios to greet artists, ensure their experience is exceptional, and represent Apple Music while coordinating with all external artist teams

• Attend artist relations and studio meetings to keep inline with business priorities

• Manage a calendar of bookings and communicate cross-functionally with radio, music business partnerships, marketing and editorial teams

• Use existing tools to organize and catalog all artist engagements and bookings

• Collaborate across internal teams—including artist relations, radio, experiential, content, PR, and marketing—to identify creative opportunities for original artist content

• End to end management of original content production alongside key stakeholders with a focus on unique storytelling and strategic distribution

• Identify promotional opportunities across the Apple ecosystem for content distribution; Apple Music News, Podcasts, TV app, TV+, Fitness etc.

• Work closely with PR teams for strategic alignment on distributing original content. Manage communications with external partners to build cohesive PR messaging for all content.

• Build and maintain strong relationships with external partners (label, publicist, management teams), providing guidance on production, strategic distribution and marketing

• Develop social content initiatives and strategies with alongside international marketing teams and external partners.

• Look for unique ways to extend the life of the content in multiple phases across radio and social channels

• Provide detailed recaps of content lead projects focused on platform featuring, ecosystem coverage, PR and social channels. Distribute to external and internal stakeholders

• Competitive research and analysis in order to develop a unique and impactful content capture for artist partners

Minimum Qualifications

• 5 + years experience in content production and talent booking

• 5 + years of experience overseeing high level, cross functional projects end to end

• 5+ years experience hosting artist or celebrity talent, managing VIP relations, and looking after all details of a partnership – no matter how big or small.

• Deep and proven existing relationships across music, editorial, production and entertainment

• Well versed in pop culture, music and are passionate about the entertainment landscape

• Strong interpersonal skills and attention to detail

• Demonstrate extraordinary planning, organizing, creative & critical thinking skills

• Travel may be necessary from time to time, both domestic & international

Preferred Qualifications

• Strong partnership and leadership skills developed from working within large organizations.

• Results-oriented, positive attitude and focused, with a strong passion to learn and succeed

• Ability to motivate, lead, and inspire the team and talent they work with

• Proficient in building presentations, recaps, and decks in Apple Keynote

• Excellent communication, planning and time management skills

• Calm under pressure and approach challenges with flexibility

• Proven ability to maneuver through levels of ambiguity

• Able to work quickly and efficiently without compromising quality

• Strong communication skills, with an ability to break through noise and provide clarity to all areas of the business including executive leaders

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $121,600 and $183,200, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more about Apple Benefits. (https://www.apple.com/careers/us/benefits.html)

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.

Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program (https://www.apple.com/jobs/pdf/EverifyPosterEnglish.pdf) .

Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.