Job Details

Description

You lead the way. We’ve got your back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our  company values  and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

The  Global Advertising and Brand Management (GABM)   team is responsible for creating marketplace demand and driving commerce for American Express products and services through differentiated and innovative branding, marketing, and experiences. We have an ambitious goal: to be the most admired brand in the Fortune 500 and we aim to deliver on that by doing work that is both creative and effective.

OnBrand, the American Express in-house creative agency, has the ambition to become the internal creative partner of choice by building seamless customer experiences for our Business Units, driving results, and unlocking value for the enterprise. Powered by industry-leading creative, we are focused on developing forward-thinking ideas and working across channels to create end-to-end experiences in digital and beyond.

A successful candidate will leverage expertise in brand, digital and emerging platform and social trends to create cutting-edge, connected customer experiences and creative campaigns with a cross-functional team of experts. As an individual contributor, they will be responsible for generating data and insight-driven, integrated content, creative and channel briefs. They will acquire and share deep knowledge of the industry including the competitive landscape, category disruptors and key business issues that affect American Express. Additionally, and perhaps most importantly, the ideal candidate is creative, collaborative, and positive – a self-starter that can build strong relationships with internal colleagues, external partners and agency teams.

Key Responsibilities

• Plays a leading role in building best-in-class messaging across platforms and programs that meet user needs and drive measurable results for the organization.

• Develops and executes innovative digital, channel, and content strategies across multiple platforms and customer touchpoints.

• Develops integrated strategies and creative briefs using data analysis, research, andcultural insights.

• Seeks opportunities to stay up to date on technology, tools, and emerging media channels.

• Performs audits of existing platforms & content experiences: analyzing, evaluatingand recommending updates.

• Establishes themselves as a thought leader around integrated marketing and their dedicated lines of business.

• Forms strong working bonds with internal clients to become their trustedstrategic partner.

• Partners closely with UX team and enterprise digital teams across analytics, SEO, and marketing platforms to create seamless customer journeys across connected digital systems. 

   

Minimum Qualifications

• 3-5 years of relevant work experience in agency and/or client-side creativestrategy roles.

• Demonstrated experience developing & executing:

• Innovative digital, channel, and messaging strategies across multiple platforms and customer touchpoints including digital content creation, 360 campaigns, social media, video, and emerging technologies.

• Information architecture, including content auditsand assessments, sitemap development, and content framework and/or content model planning.

• Proficiency in data analysis, understanding of SEO, content management systems, and systems supporting connected customer journeys

• Problem-solving skills and ability to navigate difficult issues.

• Ability to organize and work with complex information and data.

• Demonstrated curiosity for trend watching.

• Effective and clear communicator and presenter, with a talent for articulating complex digital concepts and strategies to partners and stakeholders.

• Strong project management skills and ability to adapt in dynamic environment,managing multiple projects within the department.

Qualifications

Salary Range: $55,000.00 to $105,000.00 annually bonus benefits

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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Job: Marketing

Primary Location: US-New York-New York

Other Locations: US-Georgia-Atlanta

Schedule Full-time

Req ID: 25007540