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Senior Staff Machine Learning Engineer – Ads Prediction, Signals & Quality
New York City, New York, United States
Software and Services
Summary
Posted: Sep 10, 2025
Role Number: 200620203-2459
At Apple, we focus deeply on our customers’ experience. Apple Ads brings this same approach to advertising, helping people find exactly what they’re looking for and helping advertisers grow their businesses!
Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, and MLS Season Pass. Everything we do is designed for trust, connection, and impact: We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes—from small app developers to big, global brands. Because when advertising is done right, it benefits everyone!
Description
We are seeking an experienced Machine Learning Engineer to drive innovation in ad prediction, quality, and privacy-preserving signals. This role spans three critical areas: building large-scale prediction models, designing signals that respect user privacy, and ensuring ad quality that aligns with Apple’s values of trust and transparency. You will set technical direction, lead complex initiatives, and mentor engineers while collaborating closely with research, infrastructure, and product teams.
This role offers the opportunity to shape the future of privacy-first advertising at Apple. You’ll work with some of the best engineers and researchers in the field, solve problems at massive scale, and deliver models that respect users while driving meaningful outcomes for advertisers.
Responsibilities
10+ years of experience applying ML at scale in ads, recommender systems, content ranking, or related domains.
Strong expertise in deep learning architectures (Transformers, LLMs, DNNs) and training frameworks (TensorFlow, PyTorch).
Proven track record in prediction systems (CTR, CVR, or related) and explore/exploit strategies (bandits, RL).
Experience with privacy-preserving ML (federated learning, differential privacy, homomorphic encryption, secure multiparty computation) is preferred.
Familiarity with large-scale data pipelines, A/B testing infrastructure, and production experimentation.
Strong coding skills in Python and production experience in at least one of: Scala, Java, C++.
Ability to set technical direction, influence cross-functional stakeholders, and deliver business impact.
Bachelor's in Computer Science, Machine Learning, or a related technical field.
Minimum Qualifications
MS or PhD in Computer Science, Machine Learning, or related discipline.
Published research or open-source contributions in ads, ranking, privacy-preserving ML, or large-scale prediction systems.
Experience leading multi-team or cross-org initiatives with measurable business and user impact.
Deep expertise in signals engineering for ads quality, trust & safety, or search relevance.
Preferred Qualifications
MS or PhD, or equivalent experience, in Computer Science, Machine Learning, Artificial Intelligence, Information Retrieval, or a related field.
Great foundation in information retrieval, including query-document matching, embedding-based ranking, and learning-to-rank algorithms is a plus
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $212,000 and $386,300, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more about Apple Benefits. (https://www.apple.com/careers/us/benefits.html)
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .
Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.
Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program (https://www.apple.com/jobs/pdf/EverifyPosterEnglish.pdf) .
Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .
Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .
Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
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