Job Details

Description

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

The Global Advertising and Brand Management (GABM) team is responsible for creating marketplace demand and driving commerce for American Express products and services through differentiated and innovative branding, marketing, and experiences. We have an ambitious goal: to be the most admired brand in the Fortune 500 and we aim to deliver on that by doing work that is both creative and effective.

The Global Brand Strategy & Insights team sits within GABM. We are responsible for accelerating brand consideration globally by delivering robust insights, transformative brand strategies, and key capabilities for marketers across the organization.

Our team is looking for an experienced Senior Manager – US B2B Product Insights. This role will sit within our US Product & Marketing Insights COE team to drive strategy and customer connectivity across key initiatives that are essential to success of the Global Commercial Services (GCS) organization. This position reports to the Director of US B2B Product Insights.

How will you make an impact in this role?

• Partner with American Express’s US GCS stakeholders to deliver against key strategic priorities, using customer insights that pertain to small, medium, and large businesses.

• Use strategic focus, analytics, and agility to consistently produce insights that drive actionable outcomes and business results (increased acquisition, revenue, share of wallet, etc.).

• Ensure business partners have a clear and actionable understanding of the American Express customer and prospects, through a synthesis across internal and external sources.

Qualifications:

Project Management/Research Expertise:

• Has the able to lead a research project end-to-end and translate findings into compelling and actionable recommendations for the business.

• Takes a consultative approach; helps to articulate and prioritize goals, key questions, and information needs of the business partner and translate into ‘researchable’ objectives.

• Deep knowledge of the credit card/financial services industry and small business landscape a plus.

• Has strong analytical skills with ability to design research programs and methods to address business needs; can articulate rationale (the “why” behind a given recommendation).

• Leads and inspires research agency partners ensuring the strategies and methods deliver against business objectives and create impact.

• The ability to navigate operational complexities and deliver projects in a compliant way.

• Strong attention to detail

Relationship Building:

• Can effectively build relationships, partner, influence, and negotiate with stakeholders at all levels (i.e. BU, Dir, VP, SVP)

• Is a strong strategic thinker with an ability to create clarity in the midst of ambiguity by focusing on meaningful outcomes.

• Is a skilled relationship-builder who identifies and seizes opportunities to connect insights and people across projects, portfolios, and lines of business.

• Has executive presence with high degree of comfort in working with and presenting to senior leaders.

Demonstrates Corporate Maturity:

• Is a self-starter. Able to efficiently prioritize, problem solve, and handle changing priorities in a fast-paced environment.

• Operates with a can-do attitude. Effectively works through conflict or ambiguity and proactively seeks solutions to problems.

Preferred Qualifications

• 7 years in consumer insights / market research, particularly in financial services with emphasis on quantitative and qualitative market research leveraging advanced analytics (including conjoint, segmentation, TURF, focus groups, in-depth interviews, etc.).

• Mix of research and product development experience a plus.

• Excellent written and oral communication skills with exceptional ability to inspire action and compelling recommendations.

• Marketing or market research related post-graduate degree a plus.

• Strengths in analytics and storytelling to turn research results into insights that influence business decisions.

• Ability to manage multiple projects and stakeholders simultaneously to embed insights into product line strategy.

• Strong computer skills (Excel, PowerPoint, Word, Qualtrics, etc.)

• Experience with product line strategy is preferred

• Experience working with financial services companies is preferred.

Qualifications

Salary Range: $80,000.00 to $155,000.00 annually bonus benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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Job: Marketing

Primary Location: US-New York-New York

Schedule Full-time

Req ID: 25008055