Job Details

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok (https://www.tiktok.com/@abbvie) .

Job Description

The AbbVie Patient Services Portfolio Marketing – Associate Director reports to the Director, APS Marketing and is responsible for designing, developing, and implementing innovative strategies for AbbVie Patient Services’ portfolio of patient support brands.  This role requires strong leadership and ability to work across a complex matrixed environment.

This role has direct reports and must demonstrate the ability to influence and lead cross-functionally to successfully drive business outcomes. The candidate must be able to operate in a fast-paced environment with high expectations and maintain a customer-centric focus that drives high-quality deliverables, innovation, and performance. 

Key Responsibilities Include (may shift based on business needs): 

• Developing innovative and impactful strategies that align to the APS strategic imperatives and APS Marketing priorities

• Responsible for creating an oncology portfolio marketing strategy for APS. This includes developing an understanding of oncology customer needs specific to APS-supported products, identifying unique oncology market opportunities, informing the development of a unique care model that meet market needs, and ensuring field teams are set up with marketing support to build relationships and achieve goals.

• Lead development of APS Oncology Brand Strategy inclusive of APS oncology positioning, value proposition, core claims and messaging, and market image.

• Serve as the lead for APS marketing for the cross-functional pan-immunology team

• Partner with immunology brand teams on new initiatives and evolving the pan-immunology care model, including improving care strategies

• Provide APS marketing direction guided by market insights (i.e. market research, advisory boards, consultants, etc.) to help define where to play and how to win with patients, providers, and office staff and other potential marketplace stakeholders across oncology and immunology

• Responsible for managing pan-oncology and pan-immunology marketing budget

• Collaborate with business partners during annual strategic and tactical planning processes

• Partner with Marketing Business Insights and Analytics (MABI) team to develop market research plans for pan-oncology and pan-immunology

• Optimize change management processes as marketing strategies evolve

• Work with AbbVie Digital Lab, Medical, Regulatory, Legal, OEC, Business and Technology Solutions to ensure comprehensive governance process upon roll-out and scaling of any new innovations or initiatives

• Partner with APS cross-functional teams on annual and long-range planning efforts to ensure APS organization is future fit

• Manage a team of marketing managers, prioritizing investment of time in their growth and development.

• Oversee agency relationships, focusing on partnerships with their Account, Strategy, Project Management, Creative, Measurement, Digital, and Media teams to elevate creative excellence and drive consistency across APS marketing programs

Key Leadership Competencies

• Builds strong relationships with peers and cross functional partners to enable higher performance.

• Learns fast, grasps the 'essence' and can change the course quickly where indicated.

• Demonstrates ability to work collaboratively and proactively

• Possesses high degree of planning, coordination, project management skills, with demonstrated ability to problem solve and resolve conflict.

• Raises the bar and is never satisfied with the status quo.

• Creates a learning environment, open to suggestions and experimentation for improvement.

• Embraces the ideas of others, nurtures in

Qualifications

• 8+ years of digital and/or omnichannel marketing experience in the pharma industry required

• Advanced degree and previous people management experience required

• Demonstrated ability to develop brand value proposition, positioning, key claims, omnichannel strategy, and budget

• Strong background in customer, patient, or HCP service and retention strategies

• Proficient planning and organization skills, attention to detail, execution, agility, and follow-through

• Strong analytical and strategic skills.

• Strong communication (oral, written, and presentation) and interpersonal skills

• Executive presence and presentation skills across a variety of organization levels and disciplines.

• Experience with matrix-based teams and project management.

• Excellent command of MS office suite

• Self-starter, and proven ability to proactively drive projects toward successful completion.

• Ability to manage and lead various external and internal partnerships, including agencies and production vendors

• Demonstrated experience leading marketers and cross-functional teams

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ?

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.?

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.?

• This job is eligible to participate in our short-term incentive programs. ?

• This job is eligible to participate in our long-term incentive programs?

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Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law. ?

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

Salary: $137,500 - $261,000