Job Details

AMR Customer Engagement Lead

Culver City, California, United States

Corporate Functions

Summary

Posted: May 23, 2025

Role Number: 200603977

Apple is where individual imaginations gather together, committing to the values that lead to great work. Every new product we build, service we create, or Apple Store experience we deliver is the result of us making each other’s ideas stronger. That happens because every one of us shares a belief that we can make something wonderful and share it with the world, changing lives for the better. It’s the diversity of our people and their thinking that inspires the innovation that runs through everything we do. When we bring everybody in, we can do the best work of our lives. Here, you’ll do more than join something — you’ll add something.

Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work.

The worldwide Apple Retail Engagement & Marketing (REM) team defines, makes and delivers programs, campaigns, initiatives and experiences that help Apple Retail’s customers and teams discover, be inspired by, learn about and go further with Apple’s products and services, and does so in a manner that is true to our values.

The AMR Customer Engagement team is dedicated to developing and delivering on an experience strategy designed to inspire customers through in-store experiences. They will leverage their expertise in leading events design and production to bring the creative power of Apple products to life across stores nationwide.

Description

The AMR Customer Engagement Lead will manage, lead, and grow the team responsible for creating meaningful programs for our customers aligned to our values and business priorities. They will lead Heads of Programming in our priority markets, and will be responsible for developing and delivering on a pan-geo customer experience roadmap across key in-store and digital formats that reach more customers through only-at-Apple experiences. They will do this by leading partnerships with Worldwide and AMR leads across Retail and the organization including WW Today at Apple Programming, Apple Store Online, Field Leadership, Store Operations, Services, Public Relations, Product Marketing, and more. This role will report into the Customer and Commercial Engagement leader in AMR.

?Responsibilities:
Develop and lead programming strategy and implementation plans across the geo for all customer engagement formats
Lead geo-wide planning and prioritization, identifying business priorities and programming pillars that support the overall customer engagement and integrated marketing goals
Partner with Store Operations and Apple Retail field leadership to align on plans and secure support for cross-market initiatives. Lead communication with all relevant cross-functional partners.
Cultivate, manage, and maintain relationships with external partners to bring new audiences to Apple. (e.g. community organizations, cultural institutions, entertainment, art, developers and design industry professionals)
Maintain intimate understanding of the Apple brand and services model as well as the key role that products, Retail programs and campaigns play in the support of creating owners and driving brand affinity
Responsible for geo-wide reporting, including programming and marketing performance, as well as executive reporting, to drive internal awareness of our work.

Minimum Qualifications

• 8+ years of experience developing programming and events.

• 5+ years of experience leading and developing a team highly skilled team of individual contributors.

• Experience identifying market-wide trends across culture, education or tech.

• Strategic development of content experiences and programs that build and engage audiences, deliver against business and marketing objectives, and deliver demonstrable value.

Preferred Qualifications

• Ability to synthesize problem statements, opportunities, and strategic approaches in clear, convincing, compelling briefs that tell a story to influence leadership and partners across the organization.

• Deep understanding of digital content platforms (e-commerce and social commerce).

• Ability to manage multiple cross-functional teams include and are not limited to: Programming, Production, Creative, Product Marketing, Public Relations, Retail Operations, Internal Communications, Training, Merchandising, Finance, Online Store, Store Strategies, Publishing, Procurement, and Marcom.

• Experience working with extraordinary brands, innovation, large cross functional teams and an understanding of the logistics for events of all sizes.

• Flexible project management style with the ability to quickly adapt and effect change. Ability to successfully navigate and execute multiple large-scale projects simultaneously.

• Ability to measure, analyze and report programming and marketing performance. Deliver reporting to multiple audiences including executive level.

• Strong presentation skills including experience presenting to large audiences.

• Excellent collaboration, verbal and written communication and networking skills.

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $142,200 and $266,100, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more about Apple Benefits. (https://www.apple.com/careers/us/benefits.html)

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.

Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program (https://www.apple.com/jobs/pdf/EverifyPosterEnglish.pdf) .

Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.