Job Details

Senior Manager, Strategic Planning, Apple TV

Culver City, California, United States

Sales and Business Development

Summary

Posted: May 02, 2025

Role Number: 200598060

The people here at Apple don’t just create products — they create the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join Apple, and help us leave the world better than we found it.

Apple Media Products is looking for a data driven professional to support the design, modeling, and execution of Apple’s TV strategy. The role requires superior strategic insight, comfort with detailed modeling and analysis, and a solid understanding of subscription business models. The individual must possess the ability to interface effectively with multiple levels of management, internal and external stakeholders, and work across multiple functions.

Description

The Senior Manager, Strategic Planning supports the Head of Global Strategic Planning on strategy, business initiatives, market intelligence and reporting for the global TV business, with a focus on Apple TV+.

The breadth of this role is varied, including the opportunity to work with a global, cross functional team, and requires the ability to advance multiple tasks whilst working to tight deadlines across time zones.

• Growth Initiatives - support on research, subscription modelling, business case development and presentation of global Video growth initiatives

• Business Performance - support on tracking and monitoring of key acquisition & retention metrics, and leading indicators, maintaining dialogue with Business leads, Data and analytics and Finance to deliver action oriented insights and inputs into forecasting cycles

• Exec Communications - build Keynotes and additional resources for business reviews

• Market intelligence- work with other analysts on the Strat Planning team to keep track of relevant developments in the SVOD market

• Partner with internal stakeholders to identify, communicate and implement solutions for critical business issues / opportunities

• Collaborate cross-functionally to support ongoing strategic and business planning processes

• Manage analysts and a variety of projects and initiatives with minimal direction

• Present analyses and recommendations to senior executives

Minimum Qualifications

• Minimum of 8+ years of experience in finance/strategy/planning role, ideally for a subscription business

• Deep understanding of key performance drivers for subscription, including funnel conversion, subscriber acquisition, churn, customer lifetime value, etc.

• Strong analytical and financial modeling skills

• Experience in managing analysts

• Comfort with synthesizing data into strategic recommendations and compelling slide presentations

• Clear communicator, confident in presenting to demanding senior executives

• Bachelors degree

Preferred Qualifications

• Superior strategic skills and ability to solve complex business challenges

• Excellent communication skills, including presentation development and delivery

• Proficient developing management presentations

• Highly collaborative and team-oriented work style

• Ability to prioritize activities, manage timelines, and deal effectively with pressure

• Ability to take ownership of tasks and see them through to completion

• Ability to thrive in a fast-paced work environment

• Media strategic planning or finance experience a plus

• Experience in doing business in foreign markets

• Familiarity with working in or with large organizations

• MBA preferred

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $176,700 and $266,100, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more about Apple Benefits. (https://www.apple.com/careers/us/benefits.html)

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.

Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program (https://www.apple.com/jobs/pdf/EverifyPosterEnglish.pdf) .

Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.